….because that’s where your audience is. They are on their smart phones and tablets and you need to have a mobile friendly website to attract their attention.
Mobile is how we are all starting to work and play in our new digitally connected world, and this mobile lifestyle is growing by leaps and bounds. If you are not already planning your online marketing strategy around mobile devices you will be left in the dust very quickly.
How important is a Mobile Friendly website to your business?
- Mobile users are 3 times more likely to purchase, sign up for an offer or make a phone call to inquire than a PC user.
- More than half of all Internet connections today are through smart phones.
- 88 % of those who look for local information on their smart phones respond to a call to action within a day.
- Most websites won’t work on a mobile phone, they’re hard to read and navigate.
- Business is lost by denying customers a good mobile experience.
- 61% won’t come back and 40% will go to a competitor site!
What you need to get in the game is one mobile friendly website, that will automatically display itself in multiple versions of smart phones, tablets, laptops and desktops.
Your website must be available in a form that is readable, easy to navigate, and where call to actions can easily be found on all sized monitors and lead the visitor to your landing pages in order to close the sale or for your phone to ring.
What is a Mobile Friendly Design?
When a website is mobile friendly, the layout and/or content adapts to the size of screen they are presented on. A mobile friendly website automatically changes to fit the device you’re reading it on.
Typically there have been four general screen sizes that mobile friendly design has been aimed at:
- the wide screen desktop monitor
- the smaller desktop (or laptop)
- the tablet
- the mobile phone.
How to build a mobile friendly website.
The marriage of online content and mobile friendly web design isn’t optional anymore, because a larger part of your audience is visiting your website from a mobile device.
The good news is, you don’t need to invest in multiple versions of your website to automatically deliver the best possible experience to your audience … across all devices.
You can finally meet your audience on any digital device they choose to use, exactly when and where they need/want you most with the one website with a mobile friendly design.
If you are a small business owner looking for an edge in the online market…a mobile friendly website IS A MUST!!
You don’t have to spend a fortune to achieve a conversion to a mobile friendly website or build one from scratch. They are so affordable you may want to create a website specific to more than one target audience or niche business.
If you’re ready to harness the power of a mobile friendly website right now using a WordPress platform give me a call: 480-586-7381.